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Introducing Sparqo, your AI CMO that runs Reddit and SEO growth, and hands you the work to approve.

Analytics, the marketing analytics agent that reads your data for you

It connects Google Search Console with GA4, Plausible, Umami or PostHog, ties each result back to the work your agents shipped, and tells you in plain words what earned its effort and where that effort should go instead.

Works withsearch.google.comanalytics.google.complausible.ioumami.isposthog.com
One view of performance

Your channels, finally in the same sentence

Google Search Console for search, plus your analytics, GA4, Plausible, Umami or PostHog, read together. Instead of four dashboards, you get one answer: which work drove sessions, clicks and signups.

  • Search Console + GA4, Plausible, Umami or PostHog
  • Work connected to outcomes, not vanity charts
  • Cookieless options supported
Connected
Search Consoleimpressions · clicks · position
Google Analytics 4sessions · conversions
Plausiblecookieless
Also reads
one answer, not four dashboards
A weekly call

It proposes, you decide

Once a week it reads the numbers and makes a call: what worked, what didn't, and where the team's effort should shift. You approve the reallocation or keep things as they are. Strategy stays a human decision, informed by an agent that did the reading.

  • Weekly read of the whole stack
  • Concrete reallocation proposals
  • You approve every shift
The call

Comparison articles drove the signups; the Reddit thread on pricing sent the most engaged visitors.

Comparison pages+62%
Generic how-tosflat
Approve the shiftKeep course
strategy stays yours
Ask anything

Your numbers, on speaking terms

Ask which articles got you signups, whether the Reddit push moved anything, or why traffic dipped in March. It answers from your actual data and says so plainly when something didn't work.

  • Plain-language answers from real data
  • Honest about what didn't work
  • No dashboard spelunking
which articles got us signups?
Two did. The Copy.ai comparison sent 61% of article-sourced signups; the how-to guides brought traffic but not conversions.
Copy.ai comparison11 signups
How-to guides2 signups

Also in the job description

Google Analytics 4

Connect with OAuth and it reads sessions, conversions and sources without you exporting a thing.

Plausible, Umami, PostHog

Running a privacy-first or cookieless stack? Same answers, same plain words, no GA required.

Search Console built in

Impressions, clicks and positions sit next to your site analytics, so search and site tell one story.

Outcomes tied to work

It knows what your team shipped and when, so a traffic bump gets attributed to the article that caused it.

A weekly digest

The week's wins, losses and next moves, summarized where you'll actually read them.

Honest by design

When something didn't work, it says so. No chart gymnastics to make a flat week look like growth.

How it works

01
Connect

Search Console plus your analytics of choice.

02
It reads weekly

Performance tied to the work your team shipped.

03
You steer

Approve reallocations, or just ask questions in chat.

What is a marketing analytics agent?

A marketing analytics agent reads your performance data for you and answers the only questions that matter: what worked, what didn't, and what to do next. Dashboards show numbers; an agent connects those numbers to the specific work your team shipped, an article, a Reddit reply, a refresh, and reports the outcome in plain words.

Sparqo's Analytics agent reads Google Search Console alongside whichever site analytics you run, GA4, Plausible, Umami or PostHog, including cookieless setups. Once a week it makes a call: which channel earned its effort, which didn't, and a concrete proposal for where to shift next week's work. You approve the reallocation or keep course; strategy stays a human decision, informed by an agent that did the reading.

For how this fits into a content operation, see what content performance AI is.

Frequently asked

Which analytics tools does it support?

Google Search Console for search performance, and GA4, Plausible, Umami or PostHog for site analytics. Cookieless setups work fine.

Does it change my strategy on its own?

No. It proposes a reallocation once a week with the reasoning attached; nothing shifts until you approve it.

Is this a dashboard?

There are charts where they help, but the product is the answer, not the chart: what worked, what didn't, what to do next, in words.

Can I just ask it a question?

Yes, that's the main way to use it. Ask which pages drive signups, or whether last month beat the one before, and it answers from your connected data instead of sending you to a report.

What if I have no analytics connected yet?

It says so plainly rather than inventing numbers. Search Console alone is enough to start, and site analytics can come later.

How does it know a result came from the work?

Every published piece is stamped with what shipped and when, so a traffic change is read against the article or reply that could explain it, not against a blank calendar.

Give your marketing a team.

Your specialists are ready when you are.